Ann Zerega - Website Management and Technical SEO

Organize, Optimize, Document, Train

Ann Zerega Website Manager

Ann Zerega

Collaborative and resourceful Website Manager and Technical SEO Specialist

Accomplishments include:

  • Collaborated with development team to correct Header Tag hierarchy leading to a 14% improvement in organic traffic.
  • Optimized an expanded site taxonomy of over 250 keyword-based topics resulting in a 10% improvement in organic search traffic and improved ad placement.
  • Worked with development team to implement custom metrics using Google Tag Manager, enabling Sales to optimize Ad placement.
  • Managed five enterprise WordPress and one Drupal CMS including implementation of Google Analytics, Google Search Console, TechTarget tracking, and testing of theme and plugin updates.
  • Deployed four WordPress sites in one year, including a Japanese language site.
  • Collaborated with Technical Support to migrate and deploy over 200 Technical Support Bulletins to updated software. Improved search capabilities and trained Technical Support staff on new software. 
  • Advanced skills in Search Engine Optimization (SEO), website deployments, migrations, performance, and HTML/CSS.
  • Over ten years experience with WordPress and other enterprise Content Management Systems (CMS).
  • Software: Semrush, Google Analytics (UA and GA4), Google Data Studio, Google Tag Manager, Google Search Console, Jira, Microsoft Office
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