Ann Zerega’s Blog
Blog Posts by Ann Zerega SEO Specialist
Practical tips on optimizing websites and navigating the ever-changing terrain of Search Engine Optimization (SEO).
Why Title Tags and Meta Descriptions Matter for Search Engine Optimization (SEO)
Title tags and Meta Descriptions are HTML elements that display your web page title as a clickable link and description on Search Engine Results Pages (SERPS).
Continue Reading Why Title Tags and Meta Descriptions Matter for Search Engine Optimization (SEO)
PDF Documents and SEO
Without question, a lot of time and effort goes into creating white papers and solution PDF documents for company websites.
In a perfect world, specs or white papers are optimized for SEO , and HTML landing pages are created for high value content like white papers or solution briefs.
MUCH More Than a Brochure
Your website is a great resource for existing and potential customers.
Unlike a brochure or a slide deck, your website can contain the latest information, is available 24/7, and is easily accessed from anywhere.